General Mills admits their cereal doesn’t taste as good as it did in the ’80s – so they’re bringing those flavors back

General Mills has basically admitted their cereals don’t taste as good as they used to since they got rid of artificial flavors and extra sugar.  So they’re permanently bringing back the, quote, “’80s taste” of four brands:  Trix, Cocoa Puffs, Golden Grahams, and Cookie Crisp.

Trix will come in its classic fruit shapes, Cocoa Puffs and Cookie Crisp will have a stronger chocolate flavor and Golden Grahams will be made with actual honey.

One other big reason they’re doing this:  Millennials are nostalgic for the cereals they grew up eating, but it’s a real letdown when the cereals don’t taste as good as we remember.

All four of the “retro recipes” are hitting stores now.

BusinessWire

Tags: