A new survey figured out the most popular Halloween candy for every generation. Reese’s Peanut Butter Cups are the most popular Halloween candy for Gen Z, Millennials, and Gen X. Snickers are the most popular for Baby Boomers.
Here’s the full breakdown by generation…
Gen Z: 1) Reese’s Peanut Butter Cups 2) Snickers 3) Kit Kat 4) Twix 5) Hershey’s
Millennials: 1) Reese’s Peanut Butter Cups 2) Snickers 3) Kit Kat 4) Candy corn 5) Twix
Gen X: 1) Reese’s Peanut Butter Cups 2) Snickers 3) Kit Kat 4) Milky Way 5) Almond Joy
Baby Boomers: 1) Snickers 2) Reese’s Peanut Butter Cups 3) Milky Way 4) Caramel apple lollipops 5) Tootsie Rolls