
Tickets for some dates on next year’s Bruce Springsteen and the E Street band tour went on sale yesterday, and fans noticed that the prices were completely out of control.
We’re not talking front row or even VIP. Tickets for a “mid-floor” seat in Tampa were going for $4,400. In Boston, floor seats were $5,000.
FYI, these were NOT being sold by scalpers on the secondary market. That’s what Ticketmaster is selling them for.
It’s all part of their new “dynamic pricing” program. It allows ticket prices to fluctuate based on supply and demand so that they can rise to the level a reseller would get for them. The theory is that this freezes the scalper out, and the extra money goes directly to the artist and promoter.
FYI, Bruce’s people have yet to respond to requests for comment. But guitarist Steven Van Zandt told a fan he has, quote, “nothing whatsoever to do with the price of tickets.”
Source: Variety